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Communications, Fundraising, Web Content, Public Relations & Email Campaign Portfolio

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I have more than 15 years’ experience in Communications, Public Relations, Web Content and Website creation, Copy Editing and Project Management.

As Marketing Coordinator for Flip.to, I wrote a press release a week on Flip.to's success at hotels around the world (resulting in 3-5 unsolicited sales inquiries per release). I also developed a marketing plan and budget for 2015, coordinated all press and booth preparation for the World Travel Market Conference in London, November 2014, and researched other marketing opportunities worldwide.

Previously I worked for the YMCA of Central Florida as the Financial Development Communications Specialist at the YMCA of Central Florida — the 9th largest YMCA in the U.S. I coordinated and executed communications and fundraising efforts for financial development programs, including Annual Support Campaign materials and scholarship storytelling; email fundraising campaigns; thank you letters and emails; newsletters and internal communications.

I have also been a one-person Public Relations Department for both The Florida United Methodist Children’s Home (where I increased online giving 60% in one year) and Camp Boggy Creek (where I created a 10-day email campaign which successfully received a $10,000 matching grant, and wrote the winning nomination for the Association of Fundraising Professionals Central Florida Chapter’s 2012 Philanthropist of the Year Award).

I have written newsletters, fundraising appeals, all social media, email campaigns, press releases, magazine ads, brochures, entire websites, website updates and much more. I work well with designers and printers, and had local media cover special events and human interest stories.

Dunstan Web Design

Dunstan Web Design was my freelance web design company from 2003-2007, where I produced, wrote educational web content, and hand coded websites for independent film producers for PBS.org, as well as for businesses, organizations and musicians. For two years prior, I worked with a partner as Sonnett Dunstan Media Group. See my Web portfolio.

In my years at PBS Interactive, I edited and helped launch over 100 companion websites for PBS programs, and was Executive Producer for several major sites, including Ken Burns' JAZZ.

Awards